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It’s the new year! Not only that, but it’s a new decade too! Time for positive changes and huge steps forward, right? Not if the big name property portals have anything to do with it!
2020 should be a year to look forward to for everyone. Regardless of your personal political leanings, there has been a lot of talk regarding an uplift in the property sector since Boris Johnson’s convincing election victory. This will also bring with it more activity in the property industry, starting in early 2020. What a wonderful way to ring in the new year.
Of course, this is all wonderful news, as we are all only too aware that up until the election, due to political wrangling, there was a lack of confidence in the UK’s ability to govern, massive uncertainty over Brexit, and whispers of stamp duty changes (to mention just a few reasons).
It also seems as if this sense of ‘holding back’ will soon be a thing of the past, as we may see somewhat of a surge in the early parts of this new decade.
How will you plan your business growth?
While a rise in property sector business sounds like an incredible thing on the surface, it isn’t something you can passively wait for and deal with reactively. This rise will come with it a greater number of instructions, more viewings, more calls, more emails, more administration and, of course, the best bit being more revenue.
You must also remember that while the list of benefits is seemingly endless, the surge will also bring with it a rise in expenditure, more staff, more commissions, more associated costs, and more headaches!
The important question to ask –
- What will the three main big-name portals do about your current charges?
More instructions mean more property uploads, a lot more! Given that Rightmove, Zoopla, and OnTheMarket are all shareholder led
- How will they raise their prices without breaking more promises in order to satisfy their shareholder commitments too?
Given the recent spate of bad press about their price structures, or lack of them, will they reduce or fix the prices?
-Will they try and charge on a level playing field?
Nightmare case studies from real-life agents!
One agent recently had a “congratulations” letter, announcing his 213% price hike. A hike from £1,200 per month to £3,675 per month. The agent’s average listing had gone from circa 15 listed properties to 22 over a two-month period. One agent was charged just over £10,000 a month!
What is going to happen?
As with anything, we will have to wait and see with regards to how the big name portals will react in the new year and across 2020.
Wouldn’t it be nice to have your costs fixed and fixed low for the whole year? Perhaps with a caveat saying that you can have unlimited listings and that you will not to be penalised if you have a few more instructions?
In fact, wouldn’t it be good if there was no central controlling entity charging you extortionate fees for you providing them with so much rich data? Better still, if you and the whole agent community had control on both the price and direction of the portal.
Well, Happy New Year! You can!
OpenBrix is launching on 1st February 2020. Get access now and you can start uploading from 7th January 2020. You can even add your managed portfolio onto the platform to offer your existing tenants all the incredible benefits.
What is OpenBrix?
Unlike the big name portals who like to chop and change how much you pay, keep you under their controlling thumb, and look after shareholder profits above customer service, OpenBrix is all about YOU!
OpenBrix is an agent-led property portal, meaning that the estate agents have complete control over the platform, with fixed prices. This control also ensures that your data remains just that, yours! Being a decentralised platform means that OpenBrix has no control over your information or client/property data. This is all stored within the blockchain and is available worldwide at the click of a button!
Our focus is about providing the best platform for the agents of the UK, in order to provide the best deals for end users, and the best possible country-wide property sector!